Quincy, Illinois Graphic Design by Travis Hoffman | Gardner Denver Esaver Logo Design - Quincy, Illinois Graphic Design by Travis Hoffman
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Gardner Denver Esaver Logo Design

Category

Logo, Print

About This Project

Logo design for a Gardner Denver energy cost calculator. Helvetica was specifically utilized due to it’s negative space of the lowercase “a” having the appearance of a leaf, fitting for this calculator’s purpose to save energy and promote “greenness” Negative space was utilized to create a simple but elegant logo.